Furniture with a long lifespan
What distinguishes one piece of furniture from another - aside from purely aesthetic issues - and what determines the cost? There are numerous factors involved in determining the price of a piece of furniture, and naturally a focus on the environment, sustainability and the long-term comes at a price. As a consumer, it's important to be able to evaluate the work that goes into a piece of furniture in order to be able to make a well-informed and conscious choice. This is why at Ire we emphasise being as transparent as possible at every stage along the way.
−“Buying a piece of furniture that was made well and will have a long lifetime is a long-term and economical choice,” said Ire creative director Emma Olbers.
Ire has always chosen to manufacture its products in Sweden, with local materials and great respect for the environment. Since the actual production is the part of a piece of furniture’s life cycle that consumes the most energy, they’ve thoroughly gone over every aspect of production, from the choice of materials to recycling.
Ire is ISO-14001 certified, which means that they are always examining all of the details of their operation from an environmental standpoint. For example this means continually reducing energy consumption, sorting waste, using renewable materials and reducing the number of chemical products. So far two of Ire’s products have the Svanen ecolabel, Rejoin and Visit, but now they are going to add others.
Another important aspect that is easy to forget is if the furniture can be repaired and if spare parts are available. Essentially all of Ire’s furniture comes with removable upholstery, and you can order new upholstery from your retailer. The result is furniture that ages well.
“I think that furniture manufacturers need to get better at describing their manufacturing in general, so that buyers can evaluate what they’re really paying for. If you make the entire chain from A to Z clear and transparent, the buyer can make a conscious choice. This is something we're going to work on even more in the future. As a consumer, you can really make a difference to the environment,” said Emma Olbers.